Steve jobs quotes new. Steve Jobs quotes about life. Brilliant quotes by Steve Jobs

Prepared by: Dmitry Sirotkin

I present to you a selection entrepreneur Steve Jobs quotes .

He showed in practice that business can become a means of changing the world for the better. At least he aspired to it.

Quotes summarized by topic: about yourself, life ethics, approach to business, people, employees, devices, Bill Gates and Microsoft, creativity and intuition, mission, death, customer needs, life, corporations, wealth, upbringing and education, women and sex, innovation, God.

About myself

I would trade all my technology for a meeting with Socrates.

When I was 23 I already had over a million dollars, at 24 I had over 10 million, and at 25 I had over 100 million. And none of that matters, because I've never done anything just for the money.

What drives me? I think most creative people tend to express gratitude for enjoying the fruits of work done by others before them.

The saying that guides me in everything? "You never know what you're looking for until you find it."

When I was 17, I read a quote - something like this: "If you live every day like it's your last, someday you'll be right." The quote made an impression on me and since then, for 33 years now, I look in the mirror every day and ask myself: “If today was the last day of my life, would I want to do what I am going to do today?”. And as soon as the answer was “No” for several days in a row, I knew that something had to change.

I have great respect for gradual change and try to do something similar in my life, but I have always been attracted to revolutionary change. Because they are harder. They are emotionally much more intense. And during such changes, you always go through a period when everyone tells you that you will not succeed.

And again, you can't connect the dots looking ahead; they can only be connected looking backwards. So you have to trust that the dots will connect in the future. You have to believe in something - life, destiny, karma... This approach has never let me lose heart, and is the reason for everything important in my life.

Over the years, I stopped buying many things simply because they now seem ridiculous to me.

I am the only person I know who has lost a quarter of a billion dollars in a year. It is very good at shaping personality.

Leaving Apple was the best event in my life. The burden of success has been replaced by the agility of a beginner who is not sure of anything. I received a freedom that allowed me to enter one of the most creative periods of my life.

The goal is to look for a shelter that needs repair or reconstruction, but has a solid foundation. Ready to destroy walls, build bridges and mount lighting. I have a huge experience behind me, I am distinguished by frantic energy, I have what is called “vision of the essence”. I'm not afraid to start from scratch. Useful skills - the same "vision of the essence", the experience of public speaking, I know how to inspire people and help them create something grandiose.

You can hire someone to drive for you, to make money for you, but you can't hire anyone for all your money to carry this disease for you.

If for some reason you are upset, then this is not a reason to say goodbye to life. But if life has decided to leave you, this is a reason for frustration.

About life ethics

It is better to go and invent tomorrow than to worry about the fact that yesterday was so-so.

If you just want to go fast, go alone. But if you want to go far, go together.

Start small, but dream big. Don't do too many things at the same time. Start with a few simple things at first, and gradually move on to more complex ones. And always think about the future.

You need to talk to others more often about what you have done. Of course, don't force it, be complacent or fanatic about yourself - it will only scare people away. And yet, do not be shy to tell others about what you have done at the right time.

Not making mistakes means living an inferior life.

Your time is limited. So don't waste it on living someone else's life. Do not fall into the trap of dogma, which teaches you to live in accordance with the thoughts of other people. Don't let the noise of other people's opinions drown out your inner voice. And the most important. Have the courage to follow your heart and intuition. They somehow already know what you really want to become. Everything else is secondary.

Sometimes, life hits you in the head with a brick. Don't lose faith. I am convinced that the only thing that kept me going was that I loved my job. You need to find what you love. And this is as true for work as it is for relationships.

The memory that I am about to die is the most important tool that helps me make the tough decisions in my life. Because everything else - other people's expectations, pride, all this fear of embarrassment or failure - all these things dissolve in the face of death, leaving only what is really important. The memory of death is the best way to avoid thinking that you have something to lose. You are already naked. You no longer have a reason not to follow your heart.

There is only one way to do great work - to love her. If you don't get there, wait. Don't get down to business. As with everything else, your own heart will help you to suggest an interesting business.

About the approach to business

My business model is The Beatles. Four guys, each keeping the bad tendencies of the other under control. They balanced each other, and the result was more than just the sum of the terms. This, in my opinion, should be business: great things are not carried out alone, they are always the achievement of a team.

Why join the navy when you can be a pirate?

Pablo Picasso once said: "Good artists copy, great artists steal." We have never been ashamed to steal brilliant ideas from others.

I am convinced that half of what separates successful entrepreneurs from failures is perseverance.

Concentration and simplicity. To think clearly, you must make great efforts. And it's worth it, because this way you can move mountains.

When you start solving a problem, the most difficult solutions come to mind first, and most people stop there. But if you continue to think further, if you delve into the problem, if you remove the husk layer by layer, as if you are peeling an onion, then you come to the most elegant and simple solution. Most people just don't have the energy or time to do it.

Be the benchmark for quality. Some people weren't in an environment where innovation was the trump card.

This phrase is from Buddhism: Beginner's opinion. It's great to have a beginner's opinion.

I think if you did something and it turned out to be good enough, then you need to do something else, something wonderful, and not relax for a long time. To understand what to do next.

About people

The best people are those who make you smile the most.

When you're young, you watch TV and think the TV companies conspire to make people dumb. But when you get a little older, you realize that this is not so. People themselves want it. And it's much more depressing. Conspiracy is not scary. You can shoot the bastards! Make a revolution! But there is no conspiracy, TV companies are just satisfying the demand. It's true.

I believe that the qualities of a person are determined by his environment, and not by heredity.

In the house in which you live, with an area of three hundred square meters or three thousand square meters, you are equally lonely.

Many people cannot boast of a very diverse experience. There are not enough coordinates on their life chart to connect them and build the correct trajectory of movement. Most do not see the problem in all its diversity, so their solutions are very straightforward. The higher the culture of a person, which allows him to use the experience of mankind more widely, the better his design solutions.

About employees

Stay hungry. Stay reckless.

You need to work not 12 hours, but with your head!

It doesn't make sense to hire smart people and then tell them what to do; we hire smart people so they can tell us what to do.

I can fire a person and then call him to discuss some project or re-hire him. I don't care about the past, only the present matters.

All we are is our ideas and our people. Only brilliantly smart people who are in the walls of the company force us to get up in the morning and drag ourselves to work. I have always believed that the right selection of employees is the key to success in any business.

Do you want to spend the rest of your life selling soda, or do you want to change the world? (convincing John Scully to move from PepsiCo to Apple)

If you're in a dying industry, quit quickly before you lose your job.

About devices

The computer is the most amazing tool I have ever encountered. This is a bicycle for our consciousness.

We think that we mainly watch TV so that the brain can rest and we work at the computer when we want to turn on the convolutions.

TV is dull and kills a lot of time. Turn it off and you save a few of your brain cells. However, be careful - you can go dumb at the Apple computer.

I don't trust a computer that I can't lift.

Design is not about how an object looks, but how it works.

About Bill Gates and Microsoft

Bill Gates would have been unimaginably open-minded if he had once tried acid or even gone to the ashram when he was young.

He is a businessman. Winning the market was more important than making great products. As a result, Bill became the richest man in the world, and if that was his goal, he achieved it.

Being the richest person in the graveyard doesn't matter to me... Going to bed thinking you've created something beautiful... that's what matters to me.

The only problem with Microsoft is they have no taste. Absolutely. I don't mean small things, but big things. They don't have their own ideas, there is no culture in their products.

About creativity and intuition

Creativity just brings things together. When you ask a creative person how they managed to do something, they feel a little guilty because they didn't really do anything on purpose, they just saw it. It seems obvious to him.

Intuition is a very powerful thing, more powerful than intelligence.

If you just sit and watch, you will see how limitless your thinking is. If you try to calm him down, it will only get worse. But over time, thinking itself calms down and you learn to control it. At this moment, intuition wakes up and you see everything around much more clearly than you saw before.

About the mission

We are here to contribute to this world. Why else are we here?

My job is not to make life easier for people. My job is to make them better.

You know that we eat food that other people grow. We wear clothes that other people have made. We speak languages that were invented by other people. We use mathematics, but other people also developed it ... I think we all say this all the time. This is a great opportunity to create something that could be useful to mankind.

About death

Death is probably the best invention of Life. She is the cause of change. She purifies the old to make way for the new.

We don't have a chance to do many things that can be called great. Because this is our life. Life is short and you are dying. Do you know it?

Nobody wants to die. Even people who want to go to heaven don't want this to happen.

About customer needs

Building a product based on focus groups is really hard. Most often, people do not understand what they really need until you show it to them yourself.

You can't just ask customers what they need, because by the time you do that, they'll want something new.

People pay us for integration, they don't have time all day long to think about what connects to what.

About life

The path traveled is the reward.

We'll never survive unless we go a little crazy...

Only having a purpose brings meaning and satisfaction to life. This not only promotes better health and longevity, but also gives you a modicum of optimism during difficult times.

About corporations

I remember my first day at HP when I was happy and enthusiastic to meet my supervisor, a guy named Chris. I told him that electronics is my love and asked him what he liked the most. He looked at me and said: "Most of all I love to fuck." I learned a lot that summer.

When companies grow into multi-billion dollar corporations, they lose their ideology. Between those who run the company and those who do the work, wedged a thick layer of middle managers. Thus, the connection with the product and the passion for working on it are lost. And creators - the only ones who really care about their product - have to convince five levels of management that they are doing exactly what is needed.

About wealth

The older we get, the smarter we get, and little by little we realize that a watch that costs thirty dollars and a watch that costs three hundred dollars tell the same time.

Of course, there are people for whom money is above all. Usually these are people who will never become rich. Only he achieves wealth who is talented, lucky and does not constantly think about money.

About upbringing and education

Don't raise your kids to be rich. Raise them to be happy. Therefore, when they grow up, they will know the value of things, not their price.

The most important thing in education is the person. The person who kindles your curiosity, who feeds your curiosity; computers cannot give you that.

About women and sex

I have had many different women, but my own wives have always been the best.

My girlfriend always laughs during sex. Regardless of what she is currently reading.

About innovation

Innovation distinguishes a leader from a follower.

We've made the icons on the screen look so pretty you'll want to lick them.

About God

As for faith in God, I believe in him somewhere by 50%, and I don’t believe by 50%.

Apparently, leaders like Steve Jobs are rehabilitating business by giving it a meaningful dimension. And in general, the fact that among the heroes of our strange era there are entrepreneurs personally inspires me moderate optimism .

Quotes about Steve Jobs

B. Gates: Jobs always expected the best from his work and from the products his company creates. He had the mindset of a designer. You see, I look at the code and say: “OK, it’s well written.” It's just a different way of perceiving the world. He also had a natural, innate feeling, an understanding of whether this or that object meets certain standards. And his standards were unbelievably high. He was very clear about what sucks and what doesn't suck.

As a legacy to the world, the creator of iPhones and Macs left not only his amazing inventions, but also many inspiring sayings that serve as an excellent motivation for action for millions of people around the world.

In recent years, Jobs was battling cancer, but even during this time, he was strong-willed and set an example to those around him. News.Day offers 10 quotes from the founder of Apple that can inspire people to new achievements.

1. “Stay hungry. Stay reckless."

The speech that Steve Jobs delivered to the graduates of Stanford University in 2005 instantly became a cult and was parsed into quotes. Steve ended his inspiring 15-minute message to young minds with what has become his most famous statement, one that clearly defines his outlook on life: “Don't let the views of others drown out your own inner voice. Have the courage to follow your heart and intuition."

2. "I'll call the company Apple if you don't come up with something better by 5 o'clock."

A quote is a legend that modern copywriters may well adopt. It is known that Steve was very fond of apples, and especially Macintosh apples. There are other versions of the origin of the name of the company and its logo: according to one of them, Steve and his colleagues wanted to beat the famous parable about Newton and an apple that fell on his head, according to another, the name and logo became a tribute to the progenitor of modern computers, Alan Turing, who committed suicide biting off an apple with poison injected into it.

3. "The memory that I'm about to die is the most important tool that helps me make the tough decisions in my life."

With an extraordinary vision of life, Jobs considered death one of the best inventions in the world and the main cause of all change. He adhered to the concept of "the last day of life" - every morning he imagined that tomorrow he would not be. Would he do on his last day what he should do today? If the answer was “No” for several days in a row, he knew that it was time to change something.

4. “Sometimes life hits you in the head with a brick. Don't lose faith."

Jobs' rollercoaster career taught him to take every fall as a lesson. “I'm the only person who knows what it's like to lose a quarter of a billion dollars in a year. It forms a personality very well, ”Steve said about his experience. And he sincerely believed that it was perseverance and faith in one's ideas that separated successful entrepreneurs from losers.

5. “You need to work not for 12 hours, but with your head!”

An innovator in everything, Steve Jobs approached communication with colleagues and subordinates in a rather extraordinary way. He could easily fire a person, but then call him and invite him to a new project (“The past does not bother me, only the present matters”). Another important piece of advice from Jobs to all employers: “Why hire smart people and then tell them what to do? We hire people to tell us what to do.”

6. "Do you want to spend the rest of your life selling soda, or do you want to change the world?"

Do you think this is Jobs' message to a mass audience? Perhaps a parting word to the youngsters whom he urged not to waste time on trifles? No and no. With these words, Steve persuaded the president of PepsiCo, Johnn Scully, to leave his post and move to the position of CEO of Apple. Incidentally, this was back in the early 1980s. The provocation was a success - in 1983 Scully headed the "Yabloko". Remarkably, two years later, Jobs himself was fired from the company. 20 years later, Steve called this event the best thing that happened in his life: "The medicine was bitter, but it helped the patient."

7. “Being the richest person in the cemetery is not important to me. Going to bed with the thought that you have created something beautiful ... That's what matters to me!

This phrase is addressed to Steve's "sworn enemy", Bill Gates. Jobs was not shy about criticizing his competitor and his Microsoft company and accusing him of bad taste and greed: “Bill Gates is a businessman. Winning the market was more important to him than making great products. As a result, he became the richest man in the world, and if that was his goal, he achieved it.” Yet despite their rivalry, Gates and Jobs had immense respect for each other and even exchanged opinions about their products and the market in general on a regular basis.

8. "You can't just ask customers what they need, because by the time you do that, they'll want something new."

Note to all marketers: Jobs never seemed to be interested in what was happening in the market at the moment. He always looked to the future, gradually ridding us of seemingly necessary and familiar things: it was he who taught us to buy music on the Internet, got rid of disk drives in computers and styluses for phones. “Innovation separates the leader from the follower,” Jobs said. And he always knew exactly what we needed.

9. "Why join the Navy when you can be a pirate?"

This phrase, perfectly reflecting the rebellious approach to work, Jobs said in 1982, when things were not going well for Apple. Then Steve took on a new project - Macintosh, enticing the best developers of the company into it. In 1983, Jobs' "pirates" practically took over Apple's headquarters and even hoisted a Jolly Roger on the roof - a black flag with a skull and crossbones fluttered over the building until the completion of work on the Mac.

10. "I don't trust a computer that I can't lift."

In 1984, Steve Jobs introduced the world's first Macintosh computer. He simply took it out of his bag, carried it easily to the center of the stage, and let the device introduce itself. "Never trust a computer you can't lift!" Since then, the presentation of each new "apple" product has consistently become a hit. A talented public speaker, Steve almost single-handedly managed to sell products to millions of fans with his speeches. For example, about another innovation in the interface, he said this: “We made the icons on the screen so pretty that you want to lick them.”

According to the teachings of Buddhists, the opinion of a beginner is very valuable - it is almost impossible and almost unattainable to keep it unchanged in oneself. Although miracles do happen.

The clothes we are wearing are made by someone. Our language is also not invented by us. Food is also grown by other people. Our time to do something useful for humanity is also not far off and will come soon. - Steve Jobs

Death purifies, frightens and inspires, wise Buddhists believe not in vain. After all, thanks to death, the world becomes cleaner and brighter, opening the way for everything new and progressive.

Never forget about death. Thanks to death, I made all the right, fateful and life-affirming decisions. An obsessive thought about death is the best way to understand oneself, reject illusions and calm down, choosing the true faith, walking the path of the Almighty at the behest of the heart. S. Jobs

I have known many women. The best are wives. My wife is a holy and sinless woman, faithful to her duty, keeping the family ties of marriage with dignity.

Whenever I looked on the other side of the mirror in the morning and thought that the day could be interrupted, becoming the last, I asked myself about the upcoming classes. And he always preferred reforms, necessary changes, reorganization, thinking about the future of the universe and the prospect for others.

Read the continuation of the best aphorisms and quotes by Steve Jobs on the pages:

If you spend every day of your life as if it were your last, one day you will be right.

There were times when I didn't have my own room. I slept on the floor with friends, and in order to buy food, I handed over bottles of Coca-Cola. Every Sunday I walked 10 kilometers in order to have a normal meal once a week at a charity dinner in the Hare Krishna temple. And you know what? It was a great time!

The computer does very simple things - it takes a number, adds it to another number, compares the result with a third number. But it all happens at a speed of 1,000,000 operations per second. And at a speed of 1,000,000 operations per second, the result already seems like magic.

There is no desire to be the most prosperous in the cemetery.

We are here to give the world something new. If not, then why not?

There are no successful people who have never stumbled or made a mistake in their life. There are only successful people who made mistakes but then changed their plans based on past failures. I'm just one of those guys.

I would trade all my technology in one day with Socrates.

When you are young and you see what is broadcast on TV, it seems to you that television companies are in cahoots and want to make humanity stupid. But then, having matured, an understanding of the truth comes: people themselves desire this. The conspiracy is not so terrible. You can always shoot the bastards, start a revolution! But in reality, there is no collusion, the TV companies just meet the demand. It's a pity, but it's true. Joint presentation with Bill Gates at the All Things conference, 2007

Sometimes, life hits you in the butt with a brick. Don't lose faith. I'm convinced that the only thing that kept me going was that I loved my job. You need to find what you love. And this is as true for work as it is for relationships. Your work will fill most of your life and the only way to be completely satisfied is to do what you think is a great thing. And the only way to do great things is to love what you do.

Playboy interview, 1987

I can fire a person and then call him to discuss some project or re-hire him. I don't care about the past, only the present matters. – From Steve Jobs: The Journey is the Reward, 1984

Do you want to dedicate your life to selling sweet water, or do you want to come with me and really change the world? Playboy interview, 1985

It is generally believed that watching TV gives relaxation to the brain, and when we sit down at the computer, we launch ingenuity.

Fortune magazine interview, 2000

People often come up to me on the street. They beg or just want to pat me on the back and tell me how much they love Apple products. If I'm tired, I usually just piercingly, without blinking, look into their eyes. They linger a little, and then quickly cross to the other side of the street. Interview with The Wall Street Journal, 1993

The personal computer market is dead. Microsoft has completely taken over the market without bringing innovation to the industry. This is the end. Apple lost, the history of desktop computers entered the Middle Ages. This will continue for about 10 years.

If, for some reason, we stumble, make a few irreparable mistakes and lose the competition to Microsoft and IBM... Then dark times will come for the entire computer industry.

For the past 33 years, I have looked in the mirror every morning and asked myself: If today is the last day of my life, will I do what I have planned for today? Stanford Graduation Speech, 2005

Steve Jobs on Google's Android operating system: We don't search, but they decided to do phones. Make no mistake, they want to destroy the iPhone. We won't let them.

Steve Jobs on the popularity of iTunes among Windows users: It's like a glass of ice water in hell

I am sure that the brightest days and innovative inventions of Apple are yet to come.

I tried marijuana and used LSD, I don't try to hide it at all.

Innovation distinguishes a leader from a follower.

I wish Bill Gates all the best, really. I just think that he and Microsoft are too narrow-minded. His views would have been much broader if he had indulged in acid in his youth or lived with hermits in India.

Steve Jobs on Mac OS X: We made the icons on the screen so pretty you'll want to lick themBusinessWeek interview, 1997

All technologies and achievements I would give without hesitation for a meeting with Socrates.

Only purpose can make life meaningful. It can support us in difficult times, become the cause of health and longevity.

The best thing life could come up with was death. She brings change. Passes forward the new, destroying all obsolete.

To PepsiCo President John Scully, poaching him to become CEO of Apple

I have an idea for saving Apple. Clearly thought-out tactics and modernized products. It's a pity that nobody cares about my opinion.

Modern Apple products suck. They are not sexy. Interview with The New York Times, 1997

It is impossible to create a good product based on surveys of people or using focus groups. People don't know what they want until you show it to them.

The only person who understood the feeling of losing a quarter of a billion dollars in one year. Very good for tempering the personality.

There was a time when I slept on the floor in my friends rooms and turned in bottles to buy a veggie burger. Now, after receiving shares and property worth several billion dollars, my everyday life has changed somewhat, but I swear, not myself. Newsweek interview, 2001

The main reason why people will buy a computer at home is the opportunity to be connected to the national communications network. Now everything is just beginning, but it will be a real breakthrough. Kind of like a telephone. Speech to Stanford graduates, 2005

Be the benchmark for quality. Some people weren't in an environment where innovation was the trump card.

Stay Hungry, Stay Reckless 1996 Wired interview

If you look at the history of those events, I can say that the dismissal from Apple was the best event that happened in my life. I regained the ease and doubt of a beginner and got rid of the label of a successful person. It gave me freedom and opened the beginning of my new creative period. Stanford Graduation Speech, 2005

TV is dull and kills a lot of time. Turn it off and you save some gray matter. But be careful - you can go dumb on an Apple computer.

If I were now presented with a choice - what to keep in my possession - Apple or Pixar - I would probably want to arrange everything so that I own both, without such a choice.

Your time is limited, don't waste it living another life. Don't get hooked on a creed that exists on other people's thinking. Don't let the eyes of others drown out your own inner voice. And it is very important to have the courage to follow your heart and intuition. They somehow already know what you really want to do. Everything else is secondary.

It was as if they had punched me in the gut and knocked my soul out of me. I'm still young, I'm only 30 and I want to keep creating great things. I know that I can create at least one more great invention. But Apple won't give me that chance.

The memory that I am about to die is the most important tool that helps me make the tough decisions of my life. Because everything else - other people's opinions, all this pride, all this fear of embarrassment or failure - all these things fall in the face of death, leaving only what is really important. The memory of death is the best way to avoid thinking that you have something to lose. You are already naked. You no longer have a reason not to follow your heart.

Good mood to all readers of the blog. And today I continue quote great people. This time it Steve Jobs. But first, a little from his biography, although I doubt that anyone does not know him.

Born February 24, 1955 and died October 5, 2011 - American businessman, inventor and just a brilliant person. He was a true leader and revolutionary in the field of personal computers. Founder of Apple Corporation. He is also the founder of the famous CEO of the Pixar film studio.

Steve Jobs quotes:

The personal computer market is dead. Microsoft has completely taken over the market without bringing innovation to the industry. This is the end. Apple lost, the history of desktop computers entered the Middle Ages. This will continue for about 10 years.
It is impossible to create a good product based on surveys of people or using focus groups. People don't know what they want until you show it to them.
Death is the best invention of life. She is the cause of change. She purifies the old to make way for the new.
The main reason why people will buy a computer at home is the opportunity to be connected to the national communications network. Now everything is just beginning, but it will be a real breakthrough. About like a phone.
Do you want to dedicate your life to selling sweet water or do you want to come with me and really change the world?
I wish Bill Gates all the best, really. I just think that he and Microsoft are too narrow-minded. His views would have been much broader if he had indulged in acid in his youth or lived with hermits in India.
Modern Apple products suck. They are not sexy.
Steve Jobs on Mac OS X: “We made the icons on the screen look so pretty you'll want to lick them”
Steve Jobs on Google's Android operating system: We don't search, but they decided to do phones. Make no mistake, they want to destroy the iPhone. We won't let them.
I don't want to be the richest man in the graveyard.
People often come up to me on the street. They beg or just want to pat me on the back and tell me how much they love Apple products. If I'm tired, I usually just piercingly, without blinking, look into their eyes. They linger a little, and then quickly cross to the other side of the street.
Yes, I smoked marijuana and tried LSD. And I have nothing to be embarrassed about.
We wear clothes that other people have made. We speak languages that were invented by other people. We eat food that other people have learned to grow. Now the time has come for us to become useful to mankind.
Satisfaction with life and its meaning brings only the presence of a goal. It is she who helps to improve health, longevity, and also inspires you in difficult times.
If I were now presented with a choice - what to keep in my possession - Apple or Pixar - I would probably want to arrange everything so that I own both, without such a choice.
Remember that you will die - this is a great tool with which I managed to make all the fateful decisions in life. The thought of imminent death is the best way to lose all illusions that you have something to lose. You are already naked, you have no reason not to follow your heart. Death is the best invention of life.
I have had many different women, but my own wives have always been the best.
TV is dull and kills a lot of time. Turn it off and you save some gray matter. But be careful - you can go dumb on an Apple computer.
I would trade all my technology in one day with Socrates.
There was a time when I slept on the floor in my friends rooms and turned in bottles to buy a veggie burger. Now, after receiving shares and property worth several billion dollars, my everyday life has changed somewhat, but, I swear, not myself.
I am sure that the brightest days and innovative inventions of Apple are yet to come.
If you spend every day of your life as if it were your last, one day you will be right.
For the last 33 years, I have looked in the mirror every morning and asked myself, “If today is the last day of my life, will I do what I have planned for today?”
Steve Jobs on the popularity of iTunes among Windows users: "It's like a glass of ice water in hell"
When you are young and you see what is broadcast on TV, it seems to you that television companies are in cahoots and want to make humanity stupid. But then, having matured, an understanding of the truth comes: people themselves desire this. The conspiracy is not so terrible. You can always shoot the bastards, start a revolution! But in reality, there is no collusion, the TV companies just meet the demand. Sorry, but it's true.
stay Hungry Stay Foolish
If you look at the history of those events, I can say that the dismissal from Apple was the best event that happened in my life. I regained the ease and doubt of a beginner and got rid of the label of “successful person”. This gave me freedom and opened the beginning of my new creative period.
I have a plan to save Apple. The perfect products and the perfect strategy to fit the company. But no one there will listen to me.
It was as if they had punched me in the gut and knocked my soul out of me. I'm still young, I'm only 30 and I want to keep creating great things. I know that I can create at least one more great invention. But Apple won't give me that chance.
The computer does very simple things - it takes a number, adds it to another number, compares the result with a third number. But it all happens at a speed of 1,000,000 operations per second. And at a speed of 1,000,000 operations per second, the result already seems like magic.
If, for some reason, we stumble, make a few irreparable mistakes and lose the competition to Microsoft and IBM... Then dark times will come for the entire computer industry.
I can fire a person and then call him to discuss some project or re-hire him. I don't care about the past, only the present matters.
There were times when I didn't have my own room. I slept on the floor with friends, and in order to buy food, I handed over bottles of Coca-Cola. Every Sunday I walked 10 kilometers in order to have a normal meal once a week at a charity dinner in the Hare Krishna temple. And you know what? It was a great time!
There are no successful people who have never stumbled or made a mistake in their life. There are only successful people who made mistakes but then changed their plans based on past failures. I'm just one of those guys.

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The man who stood at the origins of the era of personal computers, the founder of Apple, one of the founders of the Pixar studio - Steve Jobs valued beauty and convenience in technology. He elevated perfection to the basic principle of life.

website collected 20 famous sayings of a man who changed the world, gave him not only technology, but also style and philosophy.

We are here to contribute to this world. Why else are we here?
I don't trust a computer that I can't lift.
Do you want to spend the rest of your life selling soda, or do you want to change the world?
I am convinced that half of what separates successful entrepreneurs from unsuccessful ones is perseverance.
You can't just ask customers what they need, because by the time you do that, they'll want something new.
Most often, people do not understand what they really need until you show it to them yourself.
I would trade all my technology for a meeting with Socrates.
I'm the only person who knows what it's like to lose a quarter of a billion dollars in a year. It is very good at shaping personality.
Pablo Picasso once said: "Good artists copy, great artists steal." We have never been ashamed to steal brilliant ideas from others.
The saying that guides me in everything? "You never know what you're looking for until you find it."
There is no point in hiring smart people and then telling them what to do. We hire people to tell us what to do.
Being the richest man in the graveyard doesn't matter to me... Going to bed thinking you've created something beautiful is what matters to me.
When I did not have enough money, I sat down to think, and did not run to earn money. An idea is the most valuable commodity in the world.
I believe that the qualities of a person are determined by his environment, and not by heredity.
Be honest with yourself and with people, always do everything on time, never give up, go to your goals, even if everything is bad.
The path traveled is the reward.
Not making mistakes means living an inferior life.
When you grow up, you are forced into the perception that you need to accept the world as it is, live your life quietly and not try to shake the foundations ... But this is a very limited approach. Life will become much richer once you understand one simple fact: everything around you was created by the same people. Get rid of the misconception about the predestination of life. Once you realize that you can write her own script, the world will never be the same again.
Technology is nothing. What is really important from the very beginning and very right is faith in people. Give them tools and they can create something beautiful with them.
Your time is limited, don't waste it living someone else's life.